At Will International, I would be asked to create some bespoke concept images in hopes to secure orders from customers.
The concepts can be anything from packaging to product design, and are created in collaboration with brand guidelines and customer requests.


Barclaycard Sysnet Reward Boxes

We were approached by a customer who wanted us to conceptually design a high-quality gift box that would feature 3 products and would be sent to their customers. They needed two different sized boxes, silver and bronze, with the bronze featuring 1 less product.

 
 

 
 

Heineken Virtual Reality Headset

The Heineken VR headset was a completely open concept, with only the logo needing placement. Our customer asked us to design a headset that they could present to Heineken, which I presume would take you around a virtual tour of the Heineken Experience.

I simply based the VR design on a Heineken glass, and suitably named the design, ‘Beer Goggles’.

 

 

Vodafone Promo Product Packaging

This nice and simple project consisted of designing packaging for a powerbank and selfie stick.

Using elements from the brand guidelines at the time, I visualised two packaging designs that was in-line with the subtle simplistic brand but featured the dynamic and eye-catching Vodafone red.

 
 

 

Sniper Ghost Warrior Special Edition

A customer of Will International came to us asking for some product and packaging mock ups for a special influencer gift box edition for one of their customers upcoming game releases.

Using the brand guidelines that were sent, I put together some very simple concepts to give the customer an idea of what we could offer them.

Four of these concept designs went to an order.